How We Will Read: Social Reading

Sonia Saraiya:

What is the future of reading? How can we make it more social?

One of the things that bugs me about the Kindle Fire is that for all that I didn’t like the original Kindle, one of its greatest features was that you couldn’t get your email on it. There was an old saying in the 1980s and 1990s that all applications expand to the point at which they can read email. An old geek text editor, eMacs, had added a capability to read email inside your text editor. Another sign of the end times, as if more were needed. In a way, this is happening with hardware. Everything that goes into your pocket expands until it can read email.

But a book is a “momentary stay against confusion.” This is something quoted approvingly by Nick Carr, the great scholar of digital confusion. The reading experience is so much more valuable now than it was ten years ago because it’s rarer. I remember, as a child, being bored. I grew up in a particularly boring place and so I was bored pretty frequently. But when the Internet came along it was like, “That’s it for being bored! Thank God! You’re awake at four in the morning? So are thousands of other people!”

More from Tom Tunguz.

Google’s Dilemma

Om Malik:

“With ‘Don’t be evil,’ Google set itself up for accusations of hypocrisy anytime they got near the line. Now they are on the defensive, with their business undermined especially by Apple. When people are defensive they can do things that are emotional, not reasonable, and bad behavior starts.”

Roger McNamee, a longtime Silicon Valley investor whose investments include Facebook in The New York Times.

When companies get defensive, they do unnatural things, they lose their way. This deviation from tactics comes when companies find themselves facing market saturation at a time when consumer behaviors change. It is something I have learned from observing Silicon Valley giants closely for many years. Google is but the latest example.

The Rise of E-Reading

Lee Rainie, Kathryn Zickuhr, Kristen Purcell, Mary Madden and Joanna Brenner:

One-fifth of American adults (21%) report that they have read an e-book in the past year, and this number increased following a gift-giving season that saw a spike in the ownership of both tablet computers and e-book reading devices such as the original Kindles and Nooks.1 In mid-December 2011, 17% of American adults had reported they read an e-book in the previous year; by February, 2012, the share increased to 21%.

The rise of e-books in American culture is part of a larger story about a shift from printed to digital material. Using a broader definition of e-content in a survey ending in December 2011, some 43% of Americans age 16 and older say they have either read an e-book in the past year or have read other long-form content such as magazines, journals, and news articles in digital format on an e-book reader, tablet computer, regular computer, or cell phone.

Those who have taken the plunge into reading e-books stand out in almost every way from other kinds of readers. Foremost, they are relatively avid readers of books in all formats: 88% of those who read e-books in the past 12 months also read printed books.2 Compared with other book readers, they read more books. They read more frequently for a host of reasons: for pleasure, for research, for current events, and for work or school. They are also more likely than others to have bought their most recent book, rather than borrowed it, and they are more likely than others to say they prefer to purchase books in general, often starting their search online.

Digital differences

Kathryn Zickuhr, Aaron Smith:

When the Pew Internet Project first began writing about the role of the internet in American life in 2000, there were stark differences between those who were using the internet and those who were not.1 Today, differences in internet access still exist among different demographic groups, especially when it comes to access to high-speed broadband at home. Among the main findings about the state of digital access:

  • One in five American adults does not use the internet. Senior citizens, those who prefer to take our interviews in Spanish rather than English, adults with less than a high school education, and those living in households earning less than $30,000 per year are the least likely adults to have internet access.
  • Among adults who do not use the internet, almost half have told us that the main reason they don’t go online is because they don’t think the internet is relevant to them. Most have never used the internet before, and don’t have anyone in their household who does. About one in five say that they do know enough about technology to start using the internet on their own, and only one in ten told us that they were interested in using the internet or email in the future.
  • The 27% of adults living with disability in the U.S. today are significantly less likely than adults without a disability to go online (54% vs. 81%). Furthermore, 2% of adults have a disability or illness that makes it more difficult or impossible for them to use the internet at all.
  • Though overall internet adoption rates have leveled off, adults who are already online are doing more. And even for many of the “core” internet activities we studied, significant differences in use remain, generally related to age, household income, and educational attainment.

Technology and culture: a test case: eBooks & Books Compared in Germany & The USA

Nicholas Carr:

There are also economic differences. In Germany, publishers set book prices, and the prices don’t vary from store to store. E-book prices follow these same rules, which means that they have not undercut print prices to the same degree that they have in the U.S. But this policy, too, is rooted in culture: it is aimed at preserving the diversity of the book trade. (It must pain Eric Holder enormously to travel to Germany and see so many flourishing bookshops.) E-books are also taxed at a higher rate than print books, which enjoy a tax exemption in Germany – another manifestation of the book’s special place in the culture.

Leonardo da Vinci’s resume

Dhirubhai’sm

Before he was famous, before he painted the Mona Lisa and the Last Supper, before he invented the helicopter, before he drew the most famous image of man, before he was all of these things, Leonardo da Vinci was an armorer, a weapons guy, a maker of things that go “boom”.



And, like you, he had to put together a resume to get his next gig. So in 1482, at the age of 30, he wrote out a letter and a list of his capabilities and sent it off to Ludovico il Moro, Duke of Milan.

The Guardian’s Open 20: fighters for internet freedom

James Ball:

British computer scientist Tim Berners-Lee, who invented the world-wide web, champions open data to governments.


Rickard Falkvinge

Founder, the Pirate party




Falkvinge founded the Swedish Pirate party in 2006 to focus on reforming copyright, patents and file sharing laws. The party now has an often marginal presence in 22 countries, with significant presence in Sweden, where it has two members of the European parliament, and Germany, where it polls as the third biggest political party.

The 20 Best Small Towns in America

Susan Spano and Aviva Shen:

There are lists of the best places to get a job, retire, ski, golf and fall in love, best places lists for almost everything. We think any best place worth traveling to should have one quality above others: culture.

To help create our list, we asked the geographic information systems company Esri to search its data bases for high concentrations of museums, historic sites, botanic gardens, resident orchestras, art galleries and other cultural assets common to big cities. But we focused on towns with populations less than 25,000, so travelers could experience what might be called enlightened good times in an unhurried, charming setting. We also tried to select towns ranging across the lower 48.

Rebooting the Internet dev process

Dave Winer:

PS: I wrote this story in response to a request from my alma mater that I explain the value that Madison has for me. It’s pretty simple. It turned my life in a great, productive and happy direction. That’s a lot to ask of a school. But it delivered. I’m sure they didn’t know they were doing it, but that’s fine. It’s not their job to know, just to create an environment where these kinds of things can happen.

I completely agree with Dave’s words. The UW-Madison provided me with a fertile environment to think and create. I hope it continues to do the same for decades to come.