“FORGET space aliens and race cars—here’s a game that gives kids skills they can use for the rest of their lives.” So says the blurb for Hot Shot Business, an online game (www.hotshotbusiness.com) played each year by millions of “budding entrepreneurs” who get the chance to open their own pet spa, skateboard factory, landscape-gardening business or comic shop in Opportunity City. Players start marketing campaigns; change products, services and prices; and respond to demanding customers and big news events. And, “as a self-funded entrepreneur, you’ll keep all the profits. But if anything goes wrong, well, you’re on your own.”